With plenty of stereotypes floating these days, off-road has not got away untouched. Everyone probably knows the route we are heading – Bro Trucks.

This may not be something known or seen if you are outside of Southern California, but if you are local, you know exactly what I am talking. They are seen everywhere, more into the scene of off-road then actually off-roading.

Forums alike have taken to the stereotype. Forums like Dezert Rangers even have a thread that is all about bro fabrication. Hardcore off-roaders know that it takes more than just looks to get the job done correctly. Their is a true science behind how things work off-road, compared to making it look nice for the mall.

There has been a saying that has been stuck in my head, “The faster you get into off-road, the quicker you get out.” Building the right truck takes time, it is not something that will happen over night. If shortcuts are taken the result will not always be in your favor.

Spend a couple hours on YouTube and it is evident that the stereotype exists. Their are plenty of videos that taunt the bro lifestyle. It may not be the best for the off-road industry, but every thing nowadays seems to have a click.

Are the trucks in the stage as part of a phase, part of the build process, or really stuck in Never-Never Land? I do not think that the question will ever get answered, or answered correctly. Lifted trucks, oversized tires, and fiberglass fenders all being used incorrectly.

Trying to make a truck look cool defeats its original purpose. Loading a vehicle down with more accessories than even some women want, does not make the truck perform any better off-road. Sky high lifts and giant tires, raise the trucks center of gravity. This makes the truck unsafe and prone to rolling over. Most of these types of trucks will never see the dirt only seeing the pavement and mall speed bumps.

Do you feel the stereotype is over used or right in line with the lifestyle? Is it something that will haunt the off-road industry forever? Tell us in the comments below!