ARP is now entering its forty-eighth year in business, and that initial backyard enterprise is now a highly diversified manufacturer. The company now has a handful of designated centers operating in Southern California. These include forging, machining, finishing, and packaging/warehousing facilities that stretch from Santa Paula to Ventura.
As the company has grown, so has its inventory. ARP now maintains some 4,000 products at any given time, and to better help you peruse this wealth of parts, there’s been some great changes to both its catalog and its website.
Fresh and ready for 2014, the catalog is a free, downloadable, and full-color document showcasing all the fine products available to the customer, including 300 new part numbers. Sections are broken down neatly and clearly, and range from rod bolts to diesel hardware to apparel.
In-depth sections and diagrams give gearheads all the information they need to figure out which part they require. Newbies and pros will appreciate the extensive amount of information available, ranging from how to understand the basics of metallurgy to brushing up on hardware technical terms.
Meanwhile, the website also went through a recent overhaul, which gave it a new search engine. Customers can now browse by make, fastener type, kit type, or kit number, making it much easier to narrow down the results and find that perfect part.
Another new feature of the website is the New Website Comments section. ARP is always looking to give its customers the utmost in quality and support, and you can help by giving them your two cents regarding the redesigned webpage.
Check out all this and more at arp-bolts.com. Also, head over to the company’s Facebook page and show them some love with a “Like.”
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