Minnesota Ford Dealership Offering Shotgun With F-Series Purchase

If you’ve ever bought a vehicle from a dealership, you know that sometimes the dealerships run specials on certain vehicles, enticing more customers to come in to the showroom and buy a certain type of vehicle. But one Ford dealership in North Dakota is taking the promotional sale idea in a different direction. That’s because instead of offering no money down, or zero percent interest for 18 months like we typically see, he’s offering a shotgun with every truck purchase, according to Fox News.

ford_gun_dealNow before questions of safety get raised, let us point out that the Muscatell Burns Ford dealership in Hawley, MN isn’t just handing everyone who buys a new or used F-series truck between now and March 14th a shotgun.

In all actuality, those who do purchase a truck from the dealer during this promotion will receive a $350 voucher to The Outdoorsman Sport Shop just down the street in Fargo, North Dakota. Thus the promotion is being called the “Outdoorsman Event.”

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Image:Remington

Now, where the gun comes in is with the voucher. Customers can purchase a sportsman item of their choice, including a Remington 870 Express shotgun, a firearm priced fittingly enough at $350 at the sporting goods store.

It may sound crazy, but representatives of the dealership told Fox News that at least one F-series custom did purchase the gun with his promotional voucher. The promotion is also driving more traffic to the dealer’s website and giving them both local and national media attention- not a bad thing when looking for sales. 

With an overstock of trucks and winter’s slow sales numbers, the Muscatell Burns dealership is looking to “start spring off with a bang,” according to promotional material on the dealership’s website. And with this gun offer, we think they have a good chance at that.

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About the author

Lindsey Fisher

Lindsey is a freelance writer and lover of anything with a rumble. Hot rods, muscle cars, motorcycles - she's owned and driven it all. When she's not busy writing about them, she's out in her garage wrenching away. Who doesn't love a tech-savy gal that knows her way around a garage?
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