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Off Road Xtreme [2] and many of Power Automedia’s other online magazines soon will be bringing readers fresh content straight from some of the biggest and most prestigious auto shows in the industry. Family Events [3] caters its shows to fans of muscle cars and, more importantly, off-road.
Power Automedia’s video production division, Alloy Studios [4], as well as editors from Power Automedia’s 12 magazines, will cover:
- July 7-9: A&A Auto Stores [5] 4-Wheel Jamboree Nationals [6]
- July 14-16: O’Reilly Auto Parts [7] Street Machine Summer Nationals [8] by Chevrolet Performance [9]
- September 15-17: O’Reilly Auto Parts [7] 4-Wheel Jamboree Nationals
- September 15-17: Sand Sports Super Show [10] by Nitto Tire [11]
- September 23: O’Reilly Auto Parts [7] Fall Street Machine Nationals by American National
- September 30-October 1: Lucas Oil [12] Off-Road Expo [13] by General Tire [14]
Editorial and social media coverage will be immersive from vehicle features and crowd interviews, to autocross competition videos and social media shorts.
“This new partnership helps us build an intimate relationship with enthusiasts on the grassroots level,” said Scott Parker, Power Automedia Director of Content & Strategy. “When our editors are out there rubbing elbows with fellow gearheads – that’s what it’s all about. We want to be involved in creating lasting memories. We want to be much more than just a magazine.”
“We are excited to partner with Power Automedia’s powerful magazine brands and state of the art video production studios,” said Mike Moore, President of Family Events. “PAM’s automotive enthusiast brands naturally compliment our event brands and will help us to capture and deliver more of our action-packed event content to more enthusiasts nationwide.” With over 2 million enthusiasts reading Power Automedia magazines, and over 5 million Facebook fans – all eyes will be on Family Events.
“This new synergy between Family Events popular branded automotive events and Power Automedia as a national media partner is a win-win for auto enthusiasts,” said Ed Zinke, Power Automedia’s Business Development Director. “Family Events enthusiast shows have a long and rich history of presenting the hottest trends, latest in performance products, introducing the craftsmanship of many top builders, and the absolute coolest way of having fun with your ride in our industry.”
For more information on these events and more, check out Family Events’ websites [15] and stay tuned for coverage courtesy of your favorite magazines.